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美国康涅狄格大学论文代写:互联网风暴

日期: 2020年03月12日




美国康涅狄格大学论文代写:互联网风暴


自从互联网问世以来,就已经知道整个世界都被一场风暴所困扰。发生了很多事情,社交媒体是互联网引入的最重要的变化和使用平台之一。此外,随着上述内容的出现以及市场营销的结合,消费者看待某些商品和服务的方式不仅发生了变化,而且消费者的处理方式也发生了变化。

诸如消费者的市场营销感悟(CSM)等各种因素使客户了解了客户如何看待特别提到的营销方法(Caprile,Sánchez和Vallès,2008年)。创新采用过程(IAP)告诉我们消费者如何应对营销中使用的新方法和新技术。因此,更多地告诉了我们,尤其是在男性消费者中,社交媒体营销正在变得越来越有效(Kabani,2010年)。因此,当人们研究所涉及的不同方法论及其对消费者的影响时,不仅可以发现有关消费主义的更多信息,而且还可以了解有关营销有效性的更多信息。

由于社交媒体营销与社交媒体和互联网相关,因此它提供的范围是无限的(Arnold,1992)。总是在某些领域可以进行开发,并且上述主题可以朝着变得更有效的方向发展,与此同时,这种营销活动也可以进行。此外,当目标消费者开始变得敏感并以更好的方式处理新技术和方法时,范围可以进一步扩大(Singh and Diamond,2012)。唯一可以确定的约束条件是,只有互联网用户可以使用此行销技术。没有接触互联网的人不是这种调查的一部分,营销也不会对他们产生任何影响。



美国康涅狄格大学论文代写:互联网风暴


One already knows that the whole world has been taken by a storm called the internet since its advent. There are many things which have come out of it and social media is one of the most significant changes and usage platform which have been introduced by the internet. Furthermore, with the advent of what has been mentioned above and with the incorporation of marketing in it, not only had the way consumers look at consumption of certain goods and services have changed but also the way consumers are dealt with has also changed.
Various factors like the Consumers’ Sentiment toward Marketing (CSM) which gives an insight into the customers head as to how he perceives the specifically mentioned method of marketing (Caprile, Sánchez and Vallès, 2008). Innovation Adoption Process (IAP) tells us how the consumer is dealing with the new methods and technology which is being used in marketing. Thus telling us more about how effective the social media marketing is becoming these days especially amongst the male consumers (Kabani, 2010). Thus when one is studying the different methodologies involved and also the impact it has on the consumers, one can not only find out more about consumerism but also about marketing and the effectiveness of marketing.
Since the social media marketing is related to social media and the internet, the scope that is provided by it is unlimited (Arnold, 1992). There are always areas where development can take place and the said topic can move towards becoming more effective and at the same time expansion of this kind of marketing can also take place. Furthermore, the scope can be increased further when the targeted consumers start becoming responsive and deal with new technology and methods in a better way (Singh and Diamond, 2012). The only constraint that can be identified is that, the number of users who are exposed to the internet can avail are the only ones who can be exposed to this technique of marketing. People who are not exposed to internet are not a part of this kind of survey, nor does the marketing affect them in anyway.






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