美国代写弗吉尼亚理工大学：营销策略
美国代写弗吉尼亚理工大学：营销策略
在我们开始讨论可行的营销策略之前，我们必须首先回顾一些已经建立的事情。首先，已经确定为本报告选择的家庭部分不会购买家庭用车。其次，已经确定它将购买单一尺寸的食品包装。话虽如此，让我们继续讨论营销策略。对实际营销策略的讨论必然需要讨论消费者行为。此外，它还包括对细分的讨论。细分，定位和定位是单个流程的三个阶段。名为分段的第一阶段负责确定哪种类型的消费者。称为目标的第二阶段负责选择我们应该服务的那个阶段。这里的问题是服务于哪一部分人口将使我们受益最多。第三步是实施我们的战略，为我们提供最大的利益。现在细分涉及对所有存在的各类消费者的研究。它涉及确定哪种类型的消费者正在寻找什么。它需要确定消费者的要求。如果我们以汽车行业为例，我们发现不同类型的消费者在汽车中寻找不同的东西。
美国代写弗吉尼亚理工大学：营销策略
Before we begin a discussion of viable marketing strategies we must first recall some things that have already been established. First it has been established that the household segment that has been chosen for this report will not buy family sized cars. Second, it has been established that it will buy single sized food packaging. Having said that let us move on to discuss marketing strategies. A discussion of practical marketing strategies will necessarily entail a discussion of consumer behaviour. Furthermore it also includes a discussion of segmentation. Segmentation, targeting, and positioning are three stages of a single process. The first stage named segmentation is responsible for determining what type of consumers there are. The second stage known as targeting is responsible for choosing which ones we should serve. The question here is serving which segment of the population will benefit us the most. The third step is to implement our strategies on the segment that will provide us with the most benefit. Now segmentation involves research in to all the various types of consumer that exist. It involves figuring out what type of consumer is looking for what. It entails figuring out consumer requirements. If we are to take the automobile industry as an example we find that different types of consumers look for different things in a car.
